ARACY opposes extending alcohol advertising to children and young people, calling for evidence-based regulation that effectively reduces exposure, closes sports loopholes, and protects young Australians’ health, safety, and overall wellbeing.

ARACY Submission: Commercial Television Industry Code of Practice

ARACY responds to the draft Commercial Television Industry Code of Practice, advocating child-centred policies that prioritise wellbeing over profit.

Key Issues:

  • Alcohol ads influence early drinking and risky behaviour.

  • Sports exemptions increase harm, including family and domestic violence.

  • Alcohol contributes to disease, FASD, and mental ill-health.

Recommendations:

  1. Do not extend M Classification advertising hours.

  2. Remove sports broadcast exemptions.

  3. Remove program sponsorship exemptions.

Conclusion:
Media must prioritise children’s wellbeing. Reducing alcohol advertising and closing loopholes supports healthier, safer, more resilient young Australians.

Download the full submission below.